Quenza Application

 Data mining is the retrieving of hidden information from data using algorithms. Data mining helps to extract useful information from great masses of data, which can be used for making practical interpretations for business decision-making. It is basically a technical and mathematical process that involves the use of software and specially designed  quenza application   programs. Data mining is thus also known as Knowledge Discovery in Databases (KDD) since it involves searching for implicit information in large databases. The main kinds of data mining software are: clustering and segmentation software, statistical analysis software, text analysis, mining and information retrieval software and visualization software. Data mining is gaining a lot of importance because of its vast applicability. It is being used increasingly in business applications for understanding and then predicting valuable information, like customer buying behavior and buying trends, profiles of customers, industry